Video Ad of The Week: Gatorade Reminds Athletes to Never Lose the Love

Gatorade’s new one minute video “Never Lose the Love” features Olympic athletes Serena Williams, Usain Bolt, Paul George, and April Ross training relentlessly with the encouragement of their enthusiastic younger selves. Gatorade’s message: “Inside every athlete there is a kid who fell in love with sports and never looked back.” Continue reading “Video Ad of The Week: Gatorade Reminds Athletes to Never Lose the Love” »

ViralGains On the Go: Cannes

I’m writing from sunny Cannes, France where the global advertising community has gathered to celebrate creativity, network and exchange ideas on innovation in our ever-changing industry.

I’m thrilled to be representing ViralGains at the Unilever Foundry 50 Innovation Hub, where we are demonstrating our novel approach to video ad distribution.  We’ve been here for two and half days and here are a few of my first impressions: Continue reading “ViralGains On the Go: Cannes” »

Three Reasons to Meet Us at Cannes!

ViralGains is going to Cannes and we’d love to meet with you!   We know that Cannes is a whirlwind event, so here are three reasons to come by and say hello: Continue reading “Three Reasons to Meet Us at Cannes!” »

Video Ads of The Week: Father’s Day Edition

Father’s Day is this Sunday, and it’s time to remind our fathers how much we love them and why they are important to us. Many brands are using emotional video to convey the joys and challenges associated with fatherhood. And it’s definitely resonating with our team.

To celebrate Father’s Day, we asked a few dads at ViralGains to share their favorite brand videos. Continue reading “Video Ads of The Week: Father’s Day Edition” »

ViralGains Selected for Unilever’s Foundry 50 at Cannes Lions Innovation

We are thrilled to announce that ViralGains has been selected for Unilever’s Foundry 50 at Cannes Lions Innovation. The Foundry 50 is Unilever’s search for the world’s leading marketing technology startups and ViralGains was selected as a top innovator for the category Engaging Millennials. Continue reading “ViralGains Selected for Unilever’s Foundry 50 at Cannes Lions Innovation” »

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